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United Way, Kellogg Co. team up to teach children how to fight bullying

The United Way has teamed up with the Kellogg Co. to teach children about uniqueness, individuality and friendship at the Full Blast Recreation Center in Battle Creek. (WWMT)

The United Way has teamed up with the Kellogg Co. to teach children about uniqueness, individuality and friendship at the Full Blast Recreation Center in Battle Creek.

The program included a special visit Friday from Tucan Sam, and awards for some of the students. Those awards will be on display at the Kellogg's headquarters later this year.

Many of the children even offered their own ideas on how to fight bullying.

"So there was one idea that a kid came up with,” said Tony Iovieno, director of corporate partnerships for the United Way. “And it was about just sharing a meal and sharing cake. So those are some really cool things that came out. And we also talked about when you see bullying, and you're being bullied, what to do, and the difference between tattling and just telling an adult."

The project is all part of the “United to be Kind” campaign. The program was started in honor of National Friendship Day, which was Sunday.

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