Kalamazoo Beer Week brews big business for locals and tourists


    Kalamazoo Beer Week had plenty of events on tap and some big business brewed for local shops and restaurants. (WWMT/Ray Hole)

    Kalamazoo Beer Week had plenty of events on tap and some big business brewed for local shops and restaurants.

    "It's about the beauty and the craft of the industry here in Michigan," said Renee Newman with Discover Kalamazoo.

    Some events included dogs, donuts, ice cream, s'mores and of course a local beer.

    "Please enjoy beer week responsibly and visit some of these other places when you're downtown. Stop into some of our stores and boutique shops downtown. It's a great time to get out and explore Kalamazoo County as a whole," Newman said.

    She said Discover Kalamazoo promotes the beer community throughout the year, but Kalamazoo Beer Week is a great tourist attraction.

    "We do know people come in, they stay in our hotels, they eat at our restaurants and they visit our gas stations, so there is a boom in our economy when we host beer week," Newman said.

    Chef Sean Kelly at Central City Tap House saw it first hand.

    "I don't know how many are from out of town but it definitely creates a spark for downtown businesses that are involved," Kelly said.

    He said it was a great time for visitors to get a true taste of Kalamazoo.

    "I think people get to see what a great energy there is downtown and how much fun you can have going to these bars and locations and all these great beers we do pour on a regular basis," Kelly said.

    Newman said she believes Kalamazoo's charisma is to thank for the upward trajectory of breweries and visitors.

    "The warmth of the people you're finding in the Kalamazoo area. I think that's setting us apart from some of the other big beer towns that are out there," Newman said.

    To see the full list of events, click here.

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